What is Business Branding?
Everything from your attitude, how you treat your customers, your website, your logo (or lack thereof) right the way through to your physical presence in the world – branding is what your business represents and how you want your customers to perceive you as a business.
Do you have a logo that is completely different to your business card? Does your website look the same as your flyers? Everything that comes out of your business should look and feel the same. Not to say that everything is mundane and boring… but the same colour scheme, the same sort of layout and promote the same message. A company with all their branding in order will feel professional, together and attract their ideal customer to their business.
How do we do Business Branding?
We provide two different options here. We can do an audit and strategy, or audit, strategy & implementation – what does this mean? It means that no matter what we are doing the first step is always to do an audit so that we can find out where you are at! You can’t move forward if you don’t know where you are right? Next thing to do is create a strategy to work out the best way to move forward and ensure your brand is on point for you. After that you can go on your own and get it all together yourself or work with us and we can help you implement your new branding into your business. Let’s get you attracting your ideal customers!
I am just a small business; do I really need Business Branding?
We might be a bit biased but YES! We believe that everyone needs to ensure that their message is saying what they think it is saying. Getting your branding message right means that your attracting the client you want to work with and let’s be honest – we don’t want to waste time with clients who don’t fit.
Want to see where you are at? Get in touch today
Not sure if you are ready but want to know more? Check out our design blog – we are creating content regularly to help you understand what branding is and how important it all is in the grand scheme of things.